WWD: Why Beauty Lawsuits Are Set to Increase
Among the current lawsuits are ones against L’Oréal, Sephora and Olaplex
March 3, 2023
By: Kathryn Hopkins
“If you Google the Olaplex case, that says it kind of started from TikTok. As an attorney, it is crazy to think that trends in litigation are going to come from social media outlets,” said Marissa Alkhazov, a shareholder in Buchalter law firm’s Seattle office and the Northwest chair of the firm’s products liability practice group. “But the fact of the matter is that information is spread so widely now, and there’s this huge audience and our society is more litigious.”
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